Peter's surely right about competitive analysis, the need for a logo, look and feel etc.
(I'm not implying he's wrong about technical comments, he's just the first to bring up - dare I use the word? - marketing points)
It would be really great to get a logo put together soon, and to use it on the project pages in order to differentiate them from the generic openacs.org part of the site, such has already been done for dotLRN.
